Lead with a concrete proposition
Large prize imagery makes the product tangible before the visitor reaches more technical details.
↳ Original desktop composition← Selected work
Web & UI design / 2024 presentation
VT Performance
A responsive Web3 competition website with a bold visual identity.
My role
Website / UI design
The scope
Website · Responsive UI · Visual system
Project status
Published design presentation
The project, at a glance
- The challenge
- A competition website needs to connect an expressive automotive identity with clear participation choices.
- My contribution
- I designed the website and responsive UI, organizing prize imagery, participation actions and supporting information.
- What came out of it
- An original desktop and mobile design presentation with supporting brand applications.
Website & UI / VT PerformanceMake the proposition
Make the proposition
impossible to miss.
01A tangible prize02A visible path03A coherent identity
Original website design · Isolated from the source presentation
VT PerformanceOriginal project presentation
01 / The question behind the work
A high-impact interface for a different kind of competition.
The context
The original brief describes a competition product addressing crypto enthusiasts and traditional gamers. Automotive prize imagery gives the presentation a strong visual starting point.
The composition
White product surfaces contrast with purple and black brand sections. Prominent imagery, participation actions and supporting information organize the page.
Across formats
The original project includes dedicated desktop and mobile presentations, alongside token and print collateral that extend the identity.
02 / Design decisionsThe thinking
The thinking
in the details.
Specific choices, connected to the work you can see.
Create a recognizable contrast
Purple, black and white establish clear visual zones for brand expression and product information.
↳ Original visual systemCarry the identity into mobile
The dedicated phone presentation preserves the same hierarchy and visual character within a narrower layout.
↳ Responsive presentation04 / Inside the experienceThe details.
The details.
With a purpose.
Selected views, framed to explain the work. Complete original artifacts are available in the source collection below.
Lead with something tangible
The opening connects automotive imagery, the proposition and a participation action. This is an individual section selected from the original presentation.
Make participation legible
A short sequence introduces how participation works before the visitor explores the competition collection.
Original presentation boards4 source artifacts +
The complete originals behind this case study. Open a board to inspect the source presentation.
05 / What this work brings togetherVT Performance
VT Performance
in perspective.
The result
A visual and responsive website presentation spanning desktop, mobile and supporting brand applications.
Sources & presentation notes +
Presented as website/UI design. Implementation ownership, shipped status and measured results are not established. Counts, prizes and amounts inside the original designs are page content, not portfolio impact claims.
The journey diagrams and editorial explanations were prepared for this portfolio from the available project evidence. They are not additional historical research or measured outcomes.
Keep exploring / Next project
Product storytelling and shopping choices in an expressive landing page.